product promotion

product promotion
марк. продвижение [раскрутка\] товара (деятельность, направленная на то, чтобы сформировать информированность и благоприятное представление о продукции фирмы у потенциальных покупателей и тем самым добиться максимального спроса)

product promotion manager — менеджер по продвижению товара


Англо-русский экономический словарь.

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Смотреть что такое "product promotion" в других словарях:

  • product promotion — UK US noun [C or U] MARKETING, COMMERCE ► PROMOTION(Cf. ↑promotion) …   Financial and business terms

  • promotion — a means of increasing the public s or industry s awareness of a business and its services or goods. Glossary of Business Terms * * * promotion pro‧mo‧tion [prəˈməʊʆn ǁ ˈmoʊ ] noun [countable, uncountable] also sales promotion MARKETING an… …   Financial and business terms

  • Product Red — Product Red, styled as (PRODUCT)RED, is a brand licensed to partner companies such as Nike, American Express (UK), Apple Inc., Starbucks, Converse, Bugaboo, Penguin Classics (UK International), Gap, Emporio Armani, Hallmark (US) and Dell. It was… …   Wikipedia

  • Product marketing — deals with the first of the 4P s of marketing, which are Product, Pricing, Place, and Promotion. Product marketing, as opposed to product management, deals with more outbound marketing tasks. For example, product management deals with the nuts… …   Wikipedia

  • promotion — ► NOUN 1) activity that supports or encourages. 2) the publicizing of a product or celebrity. 3) (promotions) the activity or business of organizing such publicity. 4) elevation to a higher position or rank. 5) the transfer of a sports team to a… …   English terms dictionary

  • Promotion (marketing) — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Promotion — 1.In terms of a career, a promotion refers to the advancement of an employee s rank or position in a hierarchical structure. 2. In sales, promotion refers to a different sort of advancement. A sales promotion entails the features via advertising… …   Investment dictionary

  • promotion — pro|mo|tion W3S3 [prəˈməuʃən US ˈmou ] n 1.) [U and C] a move to a more important job or position in a company or organization ▪ I want a job with good prospects for promotion. promotion to ▪ Your promotion to Senior Editor is now official. 2.)… …   Dictionary of contemporary English

  • promotion — noun 1 (C, U) a move to a more important job or rank in a company or organization: I want a job with good promotion prospects. (+ to): Your promotion to Senior Editor is now official. 2 (C, U) an activity intended to help sell a product, or the… …   Longman dictionary of contemporary English

  • Product differentiation — In economics and marketing, product differentiation (also known simply as differentiation ) is the process of distinguishing a product or offering from others, to make it more attractive to a particular target market. This involves… …   Wikipedia

  • Promotion Marketing Association, Inc. — The Promotion Marketing Association is an advocacy group and trade association for the promotion and integrated marketing and sector. It seeks to be the voice of the promotion industry, recognized and relied upon as the primary resource of… …   Wikipedia

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